Data protection

For us, it is a matter of course that we handle your personal data responsibly when you use our websites and communicate electronically with us. We take all necessary measures to protect the personal data you provide us with and to comply with applicable national and European data protection regulations.

As part of this privacy policy, we inform you about the way in which VIVIL processes your personal data. Please note that the entity responsible for your personal data within the framework of a website is the company named in the legal notice of the respective website.

Contact data protection officer:
Via email: Dtnschtzvvld
Via post: Data protection officer, VIVIL A. MÜLLER GMBH & CO. KG, Moltkestraße 33, 77654 Offenburg

We collect only personal information that you choose to provide to us or that is necessary for us to provide you with our service. When you visit our website, our web servers automatically record information such as the browser and operating system you use, the website from which you visit us, the websites you visit on our site, the date of your visit and for security reasons (e.g. to detect attacks on our websites), and the Internet Protocol address (IP address) assigned to you by your Internet service provider for a period of seven days. With the exception of your IP address, personal data is only stored if you provide it to us voluntarily. You may provide us with your email address, name, mailing address, telephone number, and other information in order to receive information about our products, participate in sweepstakes or surveys, purchase products, or simply keep up to date with the products of interest to you.

If you call up our website and enter something in free text fields and, for example, leave a comment, our systems store the Internet Protocol address (IP address). We need this information for security reasons, to prevent misuse, and for other security purposes.

VIVIL uses technical and organisational security measures in order to protect your data administered by us against manipulation, loss, destruction and against access by unauthorised parties. Our security measures are continuously improved in line with technological developments.

Only authorised employees have access to your personal data. These may also be authorised employees of our service providers who process the data on behalf of VIVIL or who have access to this data. In this case we have concluded an “order data processing contract” with the service provider.

We use your personal data for the technical administration of the website, for customer administration, for the protected download area, for answering your questions within the scope of the consumer service, for product surveys and surveys, and for marketing only to the extent necessary in each case. We will only use your personal data for the purposes for which you provided it to us.

If you have given us your consent to process your personal data, this data will also be used for the purposes specified in the corresponding consent (e.g. sending products). You can revoke your consent to this at any time with effect for the future.

Within the framework of individual use, we would like to make our advertising materials (e.g. during your visit to our websites) as user-friendly and individual as possible. Information automatically generated and transmitted by you helps us to provide you with individual and customised information. This information includes “technical data” on our VIVIL website (e.g. IP address, operating system, browser, and date and time of the visit to our website).

We will not share your personal information with any other companies that wish to use it for direct marketing purposes unless you have given us permission to do so. In addition, we make your personal data available to the following other parties to a very limited extent:

  • Our service providers so that they can support us with the administration of our website or with the dispatch of the products. We have contractually obliged these companies to take the same security measures as we do with regard to personal data, to maintain the confidentiality of the data, and to process it only on our express instructions.

  • Personal data will only be transmitted to state institutions and authorities within the framework of mandatory applicable legal provisions.

Your personal data may be transferred to other countries if one of our service providers is based abroad. In this case, a “contract data processing agreement” is concluded with the service provider. This ensures that the same level of data protection and data security that prevails in Germany is maintained. Among other things, this is ensured by the fact that the service provider is obliged to act exclusively on our instructions and to continuously take all technical measures to protect your personal data to the same extent as here.

If personal data are processed in a country outside the EU and the EEA, we ensure the appropriate level of data protection by concluding the standard contract stipulated by the EU for this purpose or there is an adequacy decision of the EU Commission for the respective country.

When you purchase products online via our VIVIL Online Shop, your personal data will be transmitted only in encrypted form. For each data transfer, we use the TLS security system (Transport Layer Security) in conjunction with 128-bit encryption. This technology offers the highest level of security. The encrypted information about your order, your name, and your address cannot be read by outsiders.

If you use the PayPal payment service, we will forward your name, delivery address, email address, and shopping basked details to PayPal so that PayPal can correctly match your order.

If you use the payment service “Sofort” of the company Sofort GmbH, we will forward your name, delivery address, email address and shopping basket details to “Sofort” so that “Sofort” can correctly match your order.

Insofar as the processing of your personal data is necessary to fulfil our legal obligations (e.g. for the storage of data), we are authorised to do so in accordance with Art. 6 para. 1 letter c of the GDPR . Your personal data will also be processed on the basis of declarations of consent that you have actively submitted.

We also process personal data for the purposes of safeguarding our legitimate interests pursuant to Art. 6 para. 1 letter f of the GDPR. The preservation of the functionality of our IT systems as well as the marketing of our own products are such legitimate interests.

If you buy products via our VIVIL online shop, the processing of your personal data is necessary for the fulfilment of the sales contract concluded with you. Without the corresponding collection and processing of your data, an online purchase cannot be carried out.

We process your personal data on the basis of declarations of consent that you have actively submitted (e.g. as part of the application process).

Within the scope of contacting us (e.g. via contact form or email), personal data is collected. These data are stored and used exclusively for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for the processing of the data is our legitimate interest in responding to your request pursuant to Art. 6 para. 1 lit. f of the GDPR. If your contact is aimed at the conclusion of a contract, the additional legal basis for the processing is Art. 6 para. 1 lit. b of the GDPR. Your data will be deleted after the final processing of your request; this is the case if the circumstances indicate that the matter in question has been conclusively clarified and provided there are no legal obligations to retain data.

We have listed your rights with regard to your personal data below:

The right of access, rectification, cancellation, limitation of processing, opposition to processing as well as the right to data transfer. You also have the right to revoke your consent to the processing of your personal data at any time with effect for the future.

In addition, we would like to point out that in each of our newsletters, there is an option to unsubscribe for this service and thus to revoke the consent given.

In order to assert these rights, please contact the party stated in the legal notice of the website or our data protection officer.

Information by telephone about your personal data is unfortunately not possible because of the lack of unique identification.

In addition, there is the right to appeal to a data protection supervisory authority.

When you use our website, you consent to the use and storage of cookies on your end device. However, you can also view our website without cookies. Most browsers automatically accept cookies. You can prevent cookies from being saved on your terminal device by selecting “Do not accept cookies” in your browser settings. You can delete cookies already left on your end device at any time. How this works in detail can be found in the instructions of your browser or device manufacturer. If you use different computers in different locations, you must ensure that each browser meets your cookie preferences.

Cookies are small text files that are stored on your terminal device. The session cookie that we use for our VIVIL website is deleted at the end of the browser session.

We use cookies (e.g. to collect information such as browser type and operating system, page concerned, path to the website) and to understand how this website is used. Cookies help us to adapt our VIVIL website to the needs of our consumers and to offer certain services and functions (e.g. information tailored to you).
Personal data can then be stored in cookies if you have given your consent or if this is technically absolutely necessary (e.g. to enable a protected login).


The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options to protect your privacy can be found in Facebook’s data protection information:
Google Analytics
The purpose and scope of the data collection and the further processing and use of the data by Google+ as well as your rights in this regard and setting options to protect your privacy can be found in the Google+ data protection information at:

This website uses Google Analytics, a web analytics service provided by Google LLC, 1600 Amphitheatre Parkway, Mountain View, CA 94043, USA (“Google”). Google Analytics uses cookies, which are text files that are stored on your computer and which enable the analysis of your use of the website. The information about your use of this website (including the shortened IP address) generated by the cookies is usually transferred to a Google server in the US and stored there.

This website uses Google Analytics exclusively with the extension “_anonymizeIp()”, which ensures an anonymisation of the IP address by shortening and excludes a direct personal reference. As a result of the extension, your IP address will be truncated by Google within Member States of the European Union or other parties of the Agreement on the European Economic Area. Only in exceptional cases is the full IP address transmitted to a Google server in the US and truncated there. In these exceptional cases, this processing takes place in accordance with Art. 6 para. 1 lit. f of the GDPR on the basis of our legitimate interest in the statistical analysis of user behaviour for optimisation and marketing purposes.

You can refuse the use of cookies by selecting the appropriate settings on your browser software. However, you may not be able to utilise all the functions of this website You can also prevent your data (including your IP address) from being processed by Google by downloading and installing the following plug-in:

Google LLC, headquartered in the US, is certified for the US-European privacy agreement “Privacy Shield”, which ensures compliance with the data protection level applicable in the EU.

For more information on how Google Analytics uses user data, please refer to Google’s privacy policy:

Social plug-ins of the external social network of Facebook Inc., 1601 S. California Ave, Palo Alto, CA 94304, USA, (Facebook) are implemented on our website. You can recognise the plug-ins within the scope of our web presence (e.g. by means of the Facebook logo). You can find an overview of the Facebook plug-ins and their appearance here:

If you call up a page of our website that contains such a plug-in, your browser establishes a direct connection to the Facebook servers. The content of the plug-in is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has retrieved the corresponding page of our website, even if you do not have a Facebook profile or are not logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a Facebook server in the US and stored there.

If you are logged in to Facebook, Facebook can immediately assign your visit to our website to your Facebook profile. If you interact with the plug-ins (e.g. click on the “Like” button or make a comment), this information is also transmitted directly to a Facebook server and stored there. The information will also be published to your Facebook profile and displayed to your Facebook friends.

The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options to protect your privacy can be found in Facebook’s data protection information:

If you do not want Facebook to associate the data collected through our website directly with your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the loading of Facebook plug-ins with add-ons for your browser, for example with the “Facebook Blocker”

We store that personal data that you transmit to us via our websites in our databases. The data will be stored for as long as is necessary for the purpose for which you have provided us with your data or for compliance with legal regulations (e.g. legal storage obligations). For example, this means that the data is stored until we have answered a question from you or a competition has ended. If you have given us your consent to store your personal data for marketing purposes, this means that your data will be stored for the duration for which we take marketing measures or until you revoke your consent. You can revoke any consent you may have given to the receipt of advertising at any time with effect for the future.

Our websites contain links to other websites. We have no influence whatsoever on the content and design of the pages of other providers. Our data protection declaration does not apply there.

Last updated: May 2018

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